L’Oréal Inoa is a breakthrough in professional permanent hair colour, delivering vibrant, long-lasting colour without the use of ammonia. Using advanced Oil Delivery System (ODS²) technology, Inoa infuses the hair fibre with rich, radiant colour while maintaining the hair’s natural lipids and moisture balance.
With up to 100% grey coverage, Inoa is ideal for clients seeking a more comfortable colouring experience—free from harsh smells or irritation. Its creamy, odourless formula glides on evenly and offers precise results, leaving hair feeling smooth, soft, and protected.
Inoa is available in a wide spectrum of intermixable shades, from rich brunettes to icy blondes, and can be used for full coverage, root touch-ups, toning, or subtle enhancements.
💡 Why Choose L’Oréal Inoa?
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Ammonia-free formula with no odour
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Powered by Oil Delivery System (ODS²) for healthier-looking hair
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Up to 100% grey coverage
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Long-lasting, luminous colour results
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Enhances and protects the hair’s natural moisture
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Ideal for sensitive scalps or first-time colour clients
👩🎨 Who is it for?
✅ Professional colourists
✅ Salons prioritising gentler, high-performance colour
✅ Clients with sensitive scalps or ammonia allergies
✅ Anyone looking for vibrant, nourishing permanent colour
📦 Product Size:
60g tube
Use with L’Oréal Inoa Oxydant Developer (available in 10, 20, and 30 vol).




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